Hi, I'm Ajay

I am a user interface designer and front-end developer with over 13 years experience in branding, design and development focusing on pixel-perfect interfaces built with clean readable code. Husband, father and an avid reader of the internet—this is my home.

I'm currently working as Senior UI Engineer at Creative Jar, where I am shaping the front-end development standards applied across our client projects. Aside from that, you'll find me tweeting my thoughts or buried in a good book.

To discuss your requirements or just to connect please get in touch.


After graduating from Kingston University in 2003 I've steadily built my career, transitioning from designer to front-end developer, whilst working on a number of small yet ambitious startups under the umbrella of my co-founded company, Prama.

Since exiting Prama in 2013, I have built on these foundations in both a freelance and agency capacity with an array of clients include Caterpillar, JCB, Ministry of Sound, Kodak, WHSmith, Karen Millen, Oasis, Coast, Habitat, Warehouse, Ted Baker, Thomas Pink, BT, and BSi.


I'm currently specialising in front-end development and Umbraco integration (for which I am an Umbraco Certified Developer) though my experience in multiple fields allows me to approach project from many angles. These skills include - but are not limited to:

  • HTML5
  • CSS3
  • JavaScript
  • jQuery
  • Sass
  • Bootstrap
  • Umbraco
  • Wordpress
  • SQL
  • GIT

I'm also comfortable working with back-end development in ASP.NET, PHP and Java, as well as all the tools necessary to manage deployment, version control, debugging and performance.


Starting my career as a designer I've built up expert knowledge of the Adobe Creative Cloud suite of apps including Photoshop, Illustrator, InDesign and Premiere Pro. As a keen photographer and music lover I am able to utilise these passions to bring an extra layer of creativity to a project - beyond the bounds of simply designing websites.

I'm a member of a number of creative platforms such as Behance and Dribbble and always keep my finger on the pulse of the latest design trends. I'm passionate about typography, colour harmony and composition and aim to apply tried and tested design principles to create engaging user experiences.

For more information about what I can bring to your project head over to my featured work section.